About us
We know how to scale a brand, because we've already done it
Novazon was born from people who worked inside international brand aggregators and accelerators, where Amazon isn't one channel among many: it's the business. Today that method works for Italian corporates and SMEs, with specialists who have years of Amazon behind them: growth, advertising, finance, design and operations at one table, and a dedicated team for every brand.
Our mission
Enhance, protect and grow brands on Amazon.
Every brand has a story to tell and untapped potential to express. We unlock it with complete solutions, from SEO and design to brand protection and full channel management. Not a vendor, but a long-term partner, human-centric and focused on results.
Our story
We didn't learn Amazon on our clients
Two founders who started out in Pordenone, a method learned scaling brands for international aggregators, results published case by case. Four chapters, with names and numbers.
The origins
Two kids from Pordenone
Riccardo and Gabriele started doing business at 19 and 21, driven by a passion for Amazon and the ambition to build a place where people work well. That's how Novazon was born.
The method
The aggregator school
With Davide, the team gained the experience of international aggregators, the companies that buy established brands and scale them on Amazon worldwide. That know-how on scaling brands became the Novazon method: written processes, data read every day, the brand under control before accelerating.
The proof
Numbers published, not promised
Aurora Biofarma: €987,295 in revenue in the first nine months of the Seller channel. HealthAid Italia: thousands of unauthorized sellers removed and the Brand Representative role for Amazon.it. Every case is on the site, with its numbers.
Today
A control room, not a vendor
Hundreds of brands we've worked with, over €150 million managed every year. Plus the software we build in-house to run strategy, protection, content and advertising from a single point.
Verifiable credentials
Recognized by Amazon, chosen by brands
We didn't hand ourselves these credentials. Amazon recognizes us as a Platinum Partner 2026 and admits us to its Service Provider Network, with the team certified on campaign management. And the brands we work with put it in writing: an Excellent rating on Trustpilot, public reviews on Google. Every line is yours to check.
Amazon Platinum Partner 2026
Amazon's highest agency tier, renewed on results.
EU Agency Platinum Partner
A Platinum agency recognized by the Amazon Marketplace program in Europe.
Service Provider Network
A verified provider inside Amazon's official service provider network.
Amazon Ads Verified
Certified expertise in managing advertising campaigns.
Platinum can't be bought. It has to be proven.
Platinum is the highest tier Amazon assigns to agencies in its European program. There is no fee to pay and no form to fill in: Amazon sets the level by looking at results, and every year the clock starts again.
Amazon assigns it
No self-nomination: Amazon's teams evaluate the agencies in the program and decide each one's tier.
Only results count
The tier reflects the launches managed and the quality of account work, measured directly by the marketplace.
A direct line to Amazon
For brands it means a partner with a privileged channel to Amazon's teams: faster escalations and an ongoing dialogue with the marketplace.
- PlatinumNovazon · 2026
- Gold
- Silver
The tiers of Amazon Europe's agency program: Platinum is the highest.
The values that guide us
Novazon's strength rests on clear principles that guide every collaboration.
Reliability
The reassurance of always having a solid partner at your side.
Empathy and listening
We truly understand the needs of brands and people.
Innovation and creativity
Original solutions to stand out from the competition.
Transparency and trust
Solid ground for long-term collaborations.
Collaboration and flexibility
We work together, adapting to every context.
Gabriele Umbri
Head of Growth
Riccardo Romanin
Key Account Specialist
Davide Manocchia
Head of Operations & AI
Giulia Pollara
Head of Marketing
Pierluigi Del Fiume
Amazon Account Specialist
Biagio Avolio
Amazon Advertising Specialist
Antonio Fagiolino
Amazon Graphic Designer
Alessandro Anelli
Amazon Account Specialist
Daniele Plosch
Account Executive & RevOps
- There's room for youOpen roles and spontaneous applicationsJoin the team
In the field
Trade fairs, talks and workshops: the fastest way to understand how we work is to see us in the field, when the method leaves the spreadsheets and meets people.
Does this story sound like you?
We look for people who light up in front of a brand to grow and a number to explain, between Milan and Pordenone. Even if the perfect role isn't posted yet.
Find out how much your brand can grow on Amazon
Free channel analysis: catalog, prices, resellers and sales potential. Numbers, not opinions.
Book an intro call